Artisans are the backbone of India’s non-farm rural economy, with an estimated 7 million artisans in India according to official figures (up to 200 million according to unofficial sources) engaged in craft production to earn a livelihood. However, propelled by loss of markets, declining skills and difficulty in catering to new markets, the number of Indian artisans has been rapidly decreasing, indicating the urgent need to re-invest in India’s artisans to safeguard history, culture and an important source of livelihood.
Artisan Innovation Programme:
(or the Artisan Value Chain Toolkit) is a collaborative workshop to strengthen artisan businesses by mapping the artisan value chain, unpacking barriers and opportunities, and exploring new business solutions. This workshop is not just for artisans. It is for anyone seeking to strengthen artisan businesses, better understand issues impacting the artisan sector, or in search of new ways to improve livelihoods for artisans and the communities in which they work.